Handy hints and tips for designing an effective leaflet

Some handy hints and tips for designing a leaflet, that will hopefully help your business to stand out:

1.    Headline - make it attention grabbing, to keep the customer interested

2.    Easy to read font

3.    Include images - pictures can say more than words especially when you are trying to sell a product or service

4.    Bullet points rather than long sentences - if you tell the customer too much they will lose interest.

5.    Include ‘Power’ words - free, bargain, bonus, save, special, offer. Try and incorporate these words into the text naturally

6.    Use blank space - makes it easier to read - less is more

7.    Choose the right material and weight of paper

8.    Include a call of action / incentive - this will ensure people don’t just throw the leaflet away

9.    Include contact details - telephone number, email address, website 

Tips for creating the perfect business card for your business

Are you designing your company business cards and struggling as to what you should put on there? Below is a list of essential information you should consider.

• Company Name - This is usually the most prominent element on the card.
• Your Name - This may not be the case if you are designing a generic card for the whole office, but this will give the business cards a more personal feel.
• Key contact information – Include you name, contact numbers (office number, mobile number) and email address this way people can easily get in touch with you if needed.
• Website address - This will direct people to your business website which makes it easier to find out what you do as a company and what you can supply them with. Essential for web based businesses.
• Physical address - This is not always necessary especially if you are an online business
• Description or list of services - A small bullet list of what you do is a good idea if the company name doesn't give away what the business does.
• Social Media - Invite people to connect with you on your Facebook Page, Twitter or Linkedin.

You only get one chance to make a good first impression and your business card can be a vital part of this. Make sure the card is designed to make you stand out not only as an individual but as a company. Take a look at our website here

Business Card Design tips

Are you designing your company business cards and struggling as to what information you should put on there? Below is a list of essential information you should consider.

• Company Name - This is usually the most prominent element on the card.
• Your Name - This may not be the case if you are designing a generic card for the whole office, but this will give the business cards a more personal feel.
• Key contact information – Include you name, contact numbers (office number, mobile number) and email address this way people can easily get in touch with you if needed.
• Website address - This will direct people to your business website which makes it easier to find out what you do as a company and what you can supply them with. Essential for web based businesses.
• Physical address - This is not always necessary especially if you are an online business
• Description or list of services - A small bullet list of what you do is a good idea if the company name doesn't give away what the business does.
• Social Media - Invite people to connect with you on your Facebook Page, Twitter or Linkedin.

You only get one chance to make a good first impression and your business card can be a vital part of this. Make sure the card is designed to make you stand out not only as an individual but as a company.

BUSINESS CARDS